5 Mistakes a Start-Up CEO Must Avoid

I've been a CEO for many years. Not the CEO of an awesome hi-tech company. I've been running a small advertising and marketing consulting agency, instead. Even though these sort of CEOs make a lot of mistakes (I made quite a few, as well), with this post I want to talk about CEOs of start-ups that are supposed to change the world. CEOs whose main goal is supposed to create great product that improve people´s lives. I want to believe that the first...

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Halloween iPhone 4

Halloween is almost here and my iPhone wanted to be dressed up for the occasion. This is the second time my screen crashes like that. It hurts! :( I'll fix it (again) after halloween. Now I enjoy telling my kids the iPhone looks like that because of the halloween party ;) Be careful with your screens!...

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No more I-should-"haves"

There's one thing I've learnt since I finished college and started doing business: saying "I should have" is wrong. It's like living in the past. Thinking about what you should have done, rather than thinking about what to do next shows your weakness. One cannot be hooked on prior mistakes. It's pretty obvious that when we look back, we all get the feeling that we could have done it better. In my case, I refused a very important job when I got...

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Nunca empezar la casa por el tejado.

No soy ningún gurú del marketing (aún), pero dada mi experiencia en varias startups, sí puedo dar consejos (y en este caso, gratuitos) a futuros emprendedores o incluso a futuros empleados de startups. Como habéis leído en mi último post "EMprendedor o EMbaucador", en mi última experiencia en una startup, aprendí muchísimas cosas y una de ellas fue precisamente la que da título a este post: "no hay que empezar nunca la casa por el tejado". Me explico:...

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¿EMprendedor o EMbaucador?

Cierto es que aquéllos emprendedores que han tenido éxito y han conseguido financiación de inversores, pueden pensar que todo emprendedor debe saber cómo "embaucar" (en el sentido más correcto y positivo de la palabra) al inversor que está escuchando su proyecto en tan solo 2, 5, 7 ó 10 minutos. Pero no es ese el asunto sobre el que quiero escribir hoy. En realidad, quiero hacer referencia a mi última experiencia en una start-up con un emprendedor/embaucador,...

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